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Has the era of exorbitant profits in food agency ended? These 5 product categories are still raking in massive profits

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An in-depth analysis of the most promising food agency categories in 2024, revealing golden rules for product selection and pitfalls to avoid. From healthy light meals to regional specialties, from scenario-based solutions to cold-start strategies, providing practical advice for entrepreneurs. Master these industry insights to make your food agency business more profitable with fewer detours.

Late at night while scrolling through his phone, Mr. Zhang was suddenly stung by a social media post - an old classmate showing off a newly purchased Porsche with the caption "Thanks to XX food agency project." Have you seen similar stories? As a low-barrier golden track for entrepreneurship, food agency is attracting more and more participants. But which food products are worth representing? Today, we'll use an insider's perspective to reveal the wealth code of food agency.

I. Product selection determines success: 3 golden rules you must master

Ms. Li represented a viral instant river snail noodles last year and recouped her investment in just three months. Her success wasn't accidental but followed the fundamental logic of food agency:

  • Repurchase rate > Profit margin: While nuts and snacks may offer up to 40% profit margin, perishable fresh foods can generate 5-6 repurchases per month
  • Transportation costs make or break you: Frozen products' cold chain costs can account for 25%, while dry goods' transportation costs typically stay below 8%
  • Differentiation is your moat: Zhongshitong's latest research shows agencies representing regional specialty foods have 73% higher survival rates than those handling mass-market categories

II. 2024's hottest agency product list

Don't get scammed! The most worthwhile food products to represent in 2024

According to distributor big data, these categories are creating agency legends:

  • Healthy light meals: Ready-to-eat chicken breast growing at 217% annually, konjac products becoming office favorites
  • Regional specialties breaking through: Liuzhou bagged river snail noodles market exceeding 10 billion yuan, Yunnan mushroom paste growing 89% quarter-over-quarter
  • Scenario-based solutions: Children's nutrition meal kits and portable camping food combos emerging as dark horses

III. Pitfall avoidance guide: 5 major minefields in food agency

Mr. Wang once represented an imported chocolate brand, only to end up with 300 boxes of near-expired products in storage. These lessons are worth remembering:

  • Be cautious with short-shelf-life products (<90 days)
  • Beware of products from unverified OEM factories
  • Avoid contracts with unclear regional protection policies
  • Think twice if initial order exceeds 3 months' sales volume
  • Steer clear of brands without return/exchange mechanisms

IV. Cold-start playbook: Practical strategies from 0 to 1

Newcomers to food agency can start with these steps:

  • Test waters as community group buyers to gauge real repurchase rates
  • Negotiate consignment deals with convenience stores to reduce inventory pressure
  • Attend Zhongshitong's product selection events to directly connect with quality manufacturers
Food agency is like precision hunting - you need to choose the right prey to return with a full load. What will be your first product category to represent? Leave your choice in the comments, and we'll select three readers to receive the 2024 Food Agency White Paper e-version. Maybe you'll be the protagonist of the next entrepreneurial success story!

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Further Reading
How deep is the water in the imported food agency business?
The Yinchuan Code of Import Food Agency
Has the era of exorbitant profits in food agency ended? These 5 product categories are still raking in massive profits
Stop groping blindly! The food export agent in Meizhou is the key to customs clearance
Stop messing around on your own! Imported food agency is the shortcut
The Secrets of Food Import Customs Clearance You Didn't Know!

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