Copyright Agency Import: Pitfalls That 90% of Enterprises Have Stepped Into

Mr. Zhang recently encountered a disturbing matter: He introduced a set of best - selling picture books from overseas, and soon after they were put on the shelves, he received an "infringement notice". Ms. Li's cross - border e - commerce platform also had its products taken off the shelves due to music copyright issues. With the deepening of global trade, copyright agency import has become a compliance lifeline that enterprises cannot ignore. Today, let's uncover this low - key yet crucial market role.

Many people mistakenly think that copyright agency is just a simple document transfer. In fact, professional agencies like Zhongshitong need to complete:

• Overseas Copyright Tracing: Confirm whether the rights chain of the work is complete
• Localization Compliance Transformation: Adjust the content to adapt to Chinese regulations
• Right Segmentation Management: Deal with derivative rights such as e - books and audiobooks

After a certain anime IP was introduced through a professional agency, the sales of its derivatives increased by 300%, verifying the value of professional services.

1. "Invisible" Copyright Traps: When a certain publishing house introduced a foreign language textbook, it failed to notice that the illustrations required separate authorization, resulting in losses exceeding one million. Suggestion: Require the overseas party to provide a full - element authorization list.

2. Territorial Invalidity: The Korean drama represented by Ms. Wang was not covered in the Chinese mainland, resulting in a broadcast breach of contract. It is necessary to clearly define the authorized geographical scope.

3. Term Mismatch: The copyright was imported for 5 years, but it took 2 years for translation and publication? It is recommended to reserve a 20% time buffer period.

With the rise of NFT and the metaverse, new trends have emerged in copyright agency:

• Smart Contract Automated Revenue Sharing: Blockchain technology enables real - time revenue distribution
• Fragmented Authorization: The demand for 15 - second BGM authorization on short - video platforms has skyrocketed
• Cross - border Monitoring System: AI identifies unauthorized dissemination, and the rights - protection efficiency is increased by 70%

Take action when the following signals appear:

• The overseas supplier cannot provide complete authorization documents
• There are plans to develop IP derivatives (such as blind boxes, co - branded models)
• The content involves special fields (medical, children's, etc.)

In this content - oriented era, copyright is both a shield and a sword. The next time you see the "©" symbol on an imported product, you might as well think: Behind it may hide the careful planning of a copyright agent. Is your enterprise ready for this compliance game? Welcome to share your cross - border copyright stories in the comment section.