The Truth about the Profits from Winter Jujube Export Agency

When the morning dew is still hanging on the winter jujube trees in Dali, Shaanxi, these red and green "sweet gems" have already started their journey across continents. From the Loess Plateau to the supermarkets in Dubai, from the branches in the fields to the dining tables in Europe and America, Chinese winter jujubes are conquering the taste buds of the world at an annual export growth rate of 23%. But do you know what kind of business secrets lie behind this?

Mr. Zhang's cooperative sold winter jujubes to Singapore through an export agency last year, and the unit price was three times that of the domestic market. "The key is to understand the rules of the international market game," he explained while pointing at the winter jujubes being pre-cooled in the warehouse:

• Quality Control: The pesticide residue standards in the European Union are five times stricter than those in China, and the United States requires a single fruit weight of ≥ 15g
• Cold-chain Logistics: From picking to the shelf overseas, it must be controlled within 7 days, maintaining a temperature of 0-4℃ throughout the process
• Certification System: GAP, HACCP, and organic certification are all indispensable

Ms. Li's experience is quite representative. Last year, her self-built export team was stranded at the port of Rotterdam for two weeks due to not being familiar with the customs clearance process, and finally had to dispose of the entire container of winter jujubes at a low price. "Professional agents can solve 90% of our pain points," she counted on her fingers:

• Bilingual production of inspection reports saves 2,000 yuan per time
• Obtain a 30% discount on sea freight through centralized procurement
• Realize 48-hour (stocking) through the overseas distribution network

In this seemingly blue ocean market, novices often fall into cognitive misunderstandings:

• Misconception 1: "If there is output, it can be exported" → In fact, it needs to match the consumption habits of the target country (the Middle East prefers large fruit types)
• Misconception 2: "An agent is just a middleman" → High-quality agents provide value-added services such as market access consulting and brand incubation
• Misconception 3: "The profit is all eaten by the channel" → Data shows that the net profit margin of using professional agents is actually 15% higher

When Thai mangosteens and Chilean cherries have already become synonymous with imported fruits, the internationalization story of Chinese winter jujubes has just begun. The export big data of Zhongshitong shows that Russian consumers are willing to pay a premium for "rock sugar heart" winter jujubes, and the annual purchase volume of the Chinese community in Canada has exceeded 2,000 tons.

What is (laid before you) is not only the choice of agency services, but also the decision of whether to let your products participate in this sweet global competition. Are you ready to mark the coordinates of your winter jujubes on the world map?