Generally speaking, there is no fixed standard model for the agent levels of China-spec imported cars. Commonly, there may be two or three levels of agents.
In the two-level agent model, the first-level agent directly connects with the automobile manufacturer and is responsible for sales, marketing promotion, and after-sales service guidance in a relatively large area of a specific region. They have more direct channels for obtaining resources and higher pricing power and other authorities. The second-level agent obtains goods from the first-level agent and is responsible for sales and services in more subdivided areas, with the focus of responsibilities on terminal customer expansion and service.
The three-level agent model is relatively more complex. On the basis of the first-level and second-level agents, a more grassroots agent level is added. The three-level agent mainly faces more specific sales outlets, with relatively limited authorities, mainly responsible for terminal sales, while the first-level agent still holds the main resources and relatively large authorities, playing a leading role in aspects from vehicle allocation to market strategy formulation. Different levels of agents work together in division of labor to jointly promote the sales of the China-spec imported car market.
Professional consultant answers
Sarah ZhangYears of service：8Customer Rating：5.0
Document expertConsult
Generally speaking, there is no fixed standard model for the agent levels of China-spec imported cars. Commonly, there may be two or three levels of agents.
In the two-level agent model, the first-level agent directly connects with the automobile manufacturer and is responsible for sales, marketing promotion, and after-sales service guidance in a relatively large area of a specific region. They have more direct channels for obtaining resources and higher pricing power and other authorities. The second-level agent obtains goods from the first-level agent and is responsible for sales and services in more subdivided areas, with the focus of responsibilities on terminal customer expansion and service.
The three-level agent model is relatively more complex. On the basis of the first-level and second-level agents, a more grassroots agent level is added. The three-level agent mainly faces more specific sales outlets, with relatively limited authorities, mainly responsible for terminal sales, while the first-level agent still holds the main resources and relatively large authorities, playing a leading role in aspects from vehicle allocation to market strategy formulation. Different levels of agents work together in division of labor to jointly promote the sales of the China-spec imported car market.
Jennifer WangYears of service：4Customer Rating：5.0
Market development consultantConsult
The agent levels of China-spec imported cars are not absolute. For some brands, it may be that the first-level agent directly connects with the dealers, simplifying the intermediate links, so as to better control the market and prices.
Emily LiuYears of service：10Customer Rating：5.0
Settlement and payment expertConsult
In some cases, the agent levels will be divided according to regions. For example, in big cities, the first-level agent may directly connect with the dealers, while in small places, there may be second-level and third-level agents to facilitate covering the market.
William YangYears of service：5Customer Rating：5.0
International logistics consultantConsult
Different manufacturers have different plans for agent levels. Some focus on flat management with fewer levels; some have more levels in order to expand market coverage.
Elizabeth LiYears of service：3Customer Rating：5.0
Compliance and risk managerConsult
Actually, the agent levels are also related to brand positioning. High-end brands may have fewer levels to ensure service quality and brand image; for mid- and low-end brands to expand the market, the levels may be more complex.
James LiuYears of service：10Customer Rating：5.0
Foreign trade tax refund consultantConsult
The sales model of vehicles also affects the agent levels. In the direct sales model, there are few or even no agent levels, while in the traditional distribution model, the levels are relatively more.
Joseph ZhouYears of service：10Customer Rating：5.0
Senior foreign trade managerConsult
If the market competition is fierce, the manufacturer may increase the agent levels, expand the sales network, and improve the market share.
David LiYears of service：6Customer Rating：5.0
Senior customs declaration consultantConsult
The agent levels will also be adjusted according to market feedback. If the sales in a certain region are not good, the level structure may be changed.
Michelle ChenYears of service：3Customer Rating：5.0
Business coordination consultantConsult
Sometimes the manufacturer will pilot a new agent model, breaking the conventional levels to adapt to market changes.