Is the Agency of Alcohol Hand Sanitizer at the End? Three Data Reveal the Truth

In 2020, the epidemic turned alcohol hand sanitizer from a daily necessity into a global strategic material. When Mr. Zhang sent the first container to Europe, the green priority sign at the customs channel made him realize: This seemingly ordinary business is rewriting the rules of international trade. Two years later, with the adjustment of epidemic prevention policies in various countries, this once booming market is undergoing a transformation from "rampant growth" to "meticulous cultivation". This article will take you through the data fog to see the real picture of the alcohol hand sanitizer export agency industry.

According to the data of the General Administration of Customs, the export value of disinfectants increased by 62% year-on-year in 2021, and alcohol hand sanitizer accounted for more than 35%. However, Ms. Li recently found that the requirements of Middle Eastern customers have undergone subtle changes: "Last year, a deal could be closed as long as the alcohol concentration was 70%. Now the other party requires providing Halal certification and Arabic instructions." This change reveals three key trends:

• Certification Barrier Upgrading: Basic certifications such as FDA and CE have become thresholds, and ISO13485 Medical Device Management System Certification is becoming a new standard
• Obvious Scene Segmentation: The demand for segmented products such as airport-specific, child-safe, and fragrance-free has increased by 300%
• Supply Chain Restructuring: Emerging production bases in Vietnam, Mexico, etc. are diverting traditional orders

When the industry bonus period fades, the traditional agency model that simply earns commissions through information differences is no longer sustainable. The Zhongshitong Import and Export Team has summarized the way out through actual combat:

• Technology Empowerment: Establish a globally updated certification database, and customers can automatically generate compliance plans by entering the target country
• Risk Hedging: Cooperate with insurance companies to develop customized insurance types such as "Transport Volatility Risk" and "Policy Sudden Change Risk"
• Deep Service: Provide a one-stop solution from label design to overseas warehousing, and the service premium has increased to 15-20%
• Data-driven: Predict regional epidemic rebounds through fluctuations in purchase volume and stock up three months in advance to lock in high-quality production capacity

The latest global handwashing facility assessment report of the World Health Organization points out that there are still 47 countries lacking reliable disinfection supplies in basic medical places. This implies two potential opportunities:

First is the breakthrough of Long-acting Bacteriostatic Technology. A laboratory-developed 6-hour continuous antibacterial formula has obtained a patent, and the battle for its agency rights has quietly started; secondly, the integration of Intelligent Dispensing System. The automatic sensing disinfection station combined with Internet of Things technology is becoming the new infrastructure of high-end office buildings.

When Mr. Zhang checked the container monitoring system again, the transportation route on the display screen had extended from the traditional European and American mainlines to the land transportation route in Kazakhstan and the inter-island routes in the Caribbean Sea. The endgame of this industry may be just like the characteristics of alcohol evaporation - seemingly disappearing, but actually transforming into a more lasting form of protection. Are you ready to welcome this "bloodless hygiene war"? Welcome to share your industry observations in the comment area.