Want to be an import agent, which authentic brands are worth considering?
Solved#Import agent#
I plan to engage in import agency business and hope to represent some authentic brands to be more competitive in the market. However, there are so many brands now that I don’t know where to start. I’d like to ask, what are some common authentic brands suitable for import agency? It would be great if they cover different fields, such as cosmetics, maternal & child products, and food, so I can comprehensively consider which field to choose for brand representation.
Professional consultant answers
Elizabeth LiYears of service：3Customer Rating：5.0
Compliance and risk managerConsult
In the cosmetics field, Estée Lauder is a great choice. It is a globally renowned brand with products covering skincare, makeup, and more, loved by consumers and with strong market demand. Lancôme is also a top international cosmetics brand, with its Advanced Génifique series highly praised and strong brand influence. In the maternal & child field, Kao is worth noting—its diapers are highly absorbent and breathable, with strong recognition among mothers. In the food sector, Ferrero chocolates are well-known, occupying a niche in the market with their unique taste and exquisite packaging. Zhongshitong has extensive experience in import agency and can provide you with professional guidance to help you successfully represent these brands.
Of course, brand selection should be based on a comprehensive consideration of your resources, market demand, investment budget, and other factors.
Emily LiuYears of service：10Customer Rating：5.0
Settlement and payment expertConsult
In cosmetics, Shiseido is also a good option, with a rich product line suitable for different skin types. For maternal & child products, consider Pigeon, which covers feeding, care, and more, with guaranteed quality. In the food field, Meiji’s dairy products and snacks are quite popular.
Andrew HuangYears of service：7Customer Rating：5.0
Supply chain optimization expertConsult
For imported cosmetics brands, Origins is a great choice, focusing on natural ingredients and popular among consumers who pursue natural skincare. For maternal & child brands, check out Comotomo—its bottles are designed to mimic breastfeeding, which is very thoughtful. In food, Calbee’s cereal is highly popular among young people.
Michelle ChenYears of service：3Customer Rating：5.0
Business coordination consultantConsult
In cosmetics, Guerlain is a standout, with classic products like its Eau de Cologne Impériale. In the maternal & child field, Goodbaby is a domestic brand but uses imported materials for some products and has high recognition. For food, Bongrain’s cheese products have a good reputation.
William YangYears of service：5Customer Rating：5.0
International logistics consultantConsult
In cosmetics, Givenchy’s makeup is excellent, with its Le Rouge lipsticks offering many popular shades. For maternal & child brands, consider Philips Avent, known for its high-performance breast pumps. In food, Hershey’s chocolates also hold a certain share in the domestic market.
Robert ChenYears of service：6Customer Rating：5.0
Customer service consultantConsult
The cosmetics brand SK-II’s Facial Treatment Essence is renowned and beloved by many consumers. In the maternal & child field, HiPP’s skincare products are specially designed for babies, gentle and non-irritating. For food, Gerber’s baby food is reliable in quality.
David LiYears of service：6Customer Rating：5.0
Senior customs declaration consultantConsult
In cosmetics, Avène focuses on sensitive skin care with a clear market positioning. For maternal & child brands, Combi’s strollers and other products are of high quality. In food, Lay’s chips are common, but some imported flavors are also popular among consumers.
Jennifer WangYears of service：4Customer Rating：5.0
Market development consultantConsult
The cosmetics brand Decorte is known for its unique skincare penetration technology. In the maternal & child field, Quintus strollers are lightweight and multifunctional. For food, Zhang Jun Ya’s snacks have cute packaging and great taste.
Sarah ZhangYears of service：8Customer Rating：5.0
Document expertConsult
In cosmetics, Shu Uemura’s Hard Formula eyebrow pencil and other products are highly praised. For maternal & child brands, Britax’s child safety seats are known for their high safety standards. In food, Oreo cookies also have imported products with different flavors.
Amanda YangYears of service：3Customer Rating：5.0
Cost control consultantConsult
The cosmetics brand L’Occitane focuses on natural plant ingredients, with products like hand cream being very popular. For maternal & child products, Goo.N’s baby skincare products offer high cost performance. In food, Ovaltine’s beverages have a wide audience.