In SOHO agent export, the way of writing the PI header needs to be carefully considered. If you use the name of your own SOHO as the PI header, the advantage is that the customer clearly knows that they are doing business with you and can build your personal brand image. However, the disadvantage is that if the customer directly contacts you to handle some import and export related affairs, you may not be able to handle them properly due to the lack of professional qualifications.
If you use the agent export company "Zhongshitong" as the PI header, the advantage is that "Zhongshitong" has professional import and export qualifications and can handle various import and export process affairs, giving the customer a professional and reliable impression. However, it may weaken the display of your personal brand.
Generally, it is recommended that if the customer values personal business contact and cooperation more, you can consider writing in the name of your SOHO; if the customer focuses on the company's qualifications and professional processes, it is advisable to use the header of the agent company "Zhongshitong". At the same time, no matter which one you choose, you should communicate and coordinate relevant matters with the agent company in advance.
Professional consultant answers
Robert ChenYears of service：6Customer Rating：5.0
Customer service consultantConsult
In SOHO agent export, the way of writing the PI header needs to be carefully considered. If you use the name of your own SOHO as the PI header, the advantage is that the customer clearly knows that they are doing business with you and can build your personal brand image. However, the disadvantage is that if the customer directly contacts you to handle some import and export related affairs, you may not be able to handle them properly due to the lack of professional qualifications.
If you use the agent export company "Zhongshitong" as the PI header, the advantage is that "Zhongshitong" has professional import and export qualifications and can handle various import and export process affairs, giving the customer a professional and reliable impression. However, it may weaken the display of your personal brand.
Generally, it is recommended that if the customer values personal business contact and cooperation more, you can consider writing in the name of your SOHO; if the customer focuses on the company's qualifications and professional processes, it is advisable to use the header of the agent company "Zhongshitong". At the same time, no matter which one you choose, you should communicate and coordinate relevant matters with the agent company in advance.
Andrew HuangYears of service：7Customer Rating：5.0
Supply chain optimization expertConsult
Usually, if the customer has a close connection with you and is familiar with your business model, writing the header in the name of SOHO can enhance the customer's trust in you, and the subsequent communication will be smoother. But you should explain it to the agent company in advance, let them know the situation of the customer, so that they can cooperate to handle affairs.
Sarah ZhangYears of service：8Customer Rating：5.0
Document expertConsult
If you hope to expand your business by leveraging the brand influence of the agent company "Zhongshitong", using "Zhongshitong" as the PI header is a good choice. When the customer sees the header of a large company, they may feel more at ease to place an order.
Amanda YangYears of service：3Customer Rating：5.0
Cost control consultantConsult
If you write the header in the name of SOHO, it is best to indicate the agent export company "Zhongshitong" on the PI. In this way, it can not only display the personal brand but also show that the business is supported by a professional company, making the customer feel more at ease.
Emily LiuYears of service：10Customer Rating：5.0
Settlement and payment expertConsult
If it is mainly the agent company "Zhongshitong" that docks and communicates with the customer and handles affairs, for the convenience of operation, it is better to write the header of "Zhongshitong", which can reduce communication costs and misunderstandings.
Michelle ChenYears of service：3Customer Rating：5.0
Business coordination consultantConsult
If you plan to do SOHO business for a long time and build a personal brand, in the long run, writing the header in the name of your own SOHO and gradually accumulating the customer's awareness of your brand is more beneficial.
William YangYears of service：5Customer Rating：5.0
International logistics consultantConsult
Considering that most of the processes such as tax rebates are operated by the agent company "Zhongshitong", writing the header of "Zhongshitong" may be more convenient in these links and reduce some troubles caused by inconsistent headers.
Jennifer WangYears of service：4Customer Rating：5.0
Market development consultantConsult
If the customer has high requirements for the details of the import and export process, writing the header of the agent company "Zhongshitong" can make the customer feel more reliable in the control of the professional process.
Joseph ZhouYears of service：10Customer Rating：5.0
Senior foreign trade managerConsult
If you have a deep cooperation foundation with the customer personally, writing the header in the name of SOHO can maintain the continuity and intimacy of the cooperation, making the customer feel that they are still doing business with the familiar you.