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How much does it actually cost to be an imported milk agent? Come and find out!

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I want to be an imported milk agent, but I'm not quite sure how much I need to invest upfront. I want to know what specific expense items are included and what the approximate amount range is. Do the agency fees for different brands of imported milk vary greatly, or is there a relatively unified standard? I hope experienced friends or professionals can tell me about it so that I can have a better idea. Thank you!

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Professional consultant answers

Sarah Zhang
Sarah ZhangYears of service:8Customer Rating:5.0

Document expertConsult

There is no fixed standard for imported milk agency fees, which are mainly composed of the following parts. First is the brand agency fee, which varies greatly among different brands. Some less well-known brands may cost a few tens of thousands of yuan, while well-known brands may cost hundreds of thousands of yuan or even more. Second is the first batch of purchase fees, which depend on the agency level and the purchase quantity, generally around 50,000 - 200,000 yuan.

Third is the logistics and warehousing fees, including the initial warehouse rental and goods transportation costs, approximately 30,000 - 50,000 yuan. Then there is the operating cost, including staff salaries, office space rental, etc. The upfront preparation is estimated to be 50,000 - 100,000 yuan. If going through an agency platform like Zhongshitong, a certain service fee may also need to be paid, usually 30,000 - 80,000 yuan. Overall, the upfront investment for an imported milk agency is approximately 150,000 - 500,000 yuan, and the specific amount depends on factors such as the brand and scale.

Elizabeth Li
Elizabeth LiYears of service:3Customer Rating:5.0

Compliance and risk managerConsult

I learned before that in addition to the agency fee, the store decoration cost also needs to be considered. If opening a physical store as an offline agent, the decoration will cost a lot. A simple decoration may also cost 50,000 - 100,000 yuan.

David Li
David LiYears of service:6Customer Rating:5.0

Senior customs declaration consultantConsult

The marketing promotion cost cannot be ignored either. To sell imported milk, some publicity is needed, such as online advertising placement, offline activities, etc. Around 30,000 - 50,000 yuan is about right for the upfront preparation.

Emily Liu
Emily LiuYears of service:10Customer Rating:5.0

Settlement and payment expertConsult

Don't forget the cost of handling various certificates, such as the food business license. Although it's not a large amount, it still needs a few thousand yuan.

Amanda Yang
Amanda YangYears of service:3Customer Rating:5.0

Cost control consultantConsult

Sometimes the brand owner may require a certain display space, and arranging the display area also costs money, probably 20,000 - 30,000 yuan.

Robert Chen
Robert ChenYears of service:6Customer Rating:5.0

Customer service consultantConsult

If being an e-commerce agent, the platform entry fee is also an expense. Different platforms charge differently, maybe from a few thousand to tens of thousands of yuan.

Michelle Chen
Michelle ChenYears of service:3Customer Rating:5.0

Business coordination consultantConsult

The working capital cost also needs to be considered. At the beginning, the goods may not be sold and the payment may not be received quickly, so a part of the funds needs to be reserved, approximately 50,000 - 100,000 yuan.

Andrew Huang
Andrew HuangYears of service:7Customer Rating:5.0

Supply chain optimization expertConsult

When communicating with the supplier, sometimes sample fees may be involved. Although not much, a few thousand yuan still needs to be prepared.

William Yang
William YangYears of service:5Customer Rating:5.0

International logistics consultantConsult

If there is a need to translate product descriptions and other materials, some costs will also be incurred, but generally not too much, a few thousand yuan.

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